BUS BENCH ADVERTISING

Why choose bus bench advertising instead of newspapers?
The local circulation of the newspaper reaches perhaps 25,000+ readers,
Bench ads reach a minimum of 12,000-40,000 viewers DAILY. While
newspapers are usually read once then discarded, Bench ads are your
silent messenger 24 hours a day, seven days a week.
Bench ads are:
- always located at major street intersections,
- always on "the front page",
- presented in full color and
- approximately 1000 times larger in size.
How much does it cost ?
Outdoor ad prices are determined by location, contract length and
number of benches. Three different packages are available starting
from $88 up to $350 per month. Prices and customized packages are
negotiable and available on request.
How long is the contract?
The standard bus bench advertising contract runs for 12 months.
Contracts for shorter durations are available at an additional cost.
How many colors can I have?
There really is no limit to the number of colors you can have on
your bench ad, however, signs with more than 3 colors are usually
very difficult to read.
What happens if my ad or the bus bench it is on is damaged?
In the event of an accident, PinHigh Investments will notify the
customer and suggest they replace the bus bench at their expense.
Damaged benches are generally replaced within 3 weeks.
Is there a penalty for early cancellation?
Yes. Early cancellation results in a charge equal to 2 months rental.
Does bus bench advertising really work?
Case studies prove the right message in the right place at the right
time generates sales. McDonalds uses bus benches to direct hungry
motorists off a highway to a specific location. Radio stations know
the best place to remind listeners to switch stations is when they
are in their cars. Car manufacturers realize there is no better
way to reach their best prospects - drivers of cars and trucks,
than while they are on the road. Transportation agencies have that
established that 95% of all travelers' use the automobile for work,
shopping and recreation. This provides the advertiser with the ability
to target every segment of the market without having to waste advertising
dollars on non-market areas.
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